In my quest to learn more about the history of advertisement, this time I bring you some shocking examples of vintage advertisements with a racism in advertising theme.
I never thought that studying the history of advertising, marketing and promotion would shock me. But when I first saw these racist advertisements, I was literally shocked.
Which is the most effective marketing instrument? A look at response rates vs. cost per order or cost per leadMichael Leander
It is impossible to count the number of times I have overheard smart marketing agency type people or cool client side marketing people discuss response rates.
Or the number of times I have overheard email marketers talk about how cheap email marketing is compared to, for example, direct mail.
I always wonder why marketers don’t talk about […]