Email marketing tips from 4 leading email marketing experts

Get best email marketing tips from four leading email marketing experts. Check the videos to get email marketing inspiration from Jeffrey Rohrs (Salesforce.com), Dela Quist (Alchemy Worx), Jordie van Rijn (Email Monday) and Michael Leander (Markedu).

Email marketing experts, dialog marketing experts and marketing automation experts presented lots of useful email marketing tips at the DialogSummit in Frankfurt. See great tips from four leading email marketing experts in the videos below.

Develop your own direct audience to succeed in email marketing

Jeffrey Rohrs from Salesforce.com gives good email marketing tips in this short video. He advocates that email marketers should develop their own direct audience. Watch to learn more

Future of email marketing: stop the technology obsession

Dela Quist from Alchemy Worx is not keen on predicting the future. But advocates a focus on the marketing part of email marketing. See the video to get sound advice from Dela Quist

Focus beyond the conversion goal: think about the data goal

Jordie van Rijn from Email Monday shares great email marketing tips for goal setting: include data as part of your goals. Decide which data you wish to acquire and how to use it. See the rest of Jordie’s email marketing tip here:

Email marketing tips: people, mobile, content, data and not technology

My own little email marketing tips centered around people, mobile first, content as a super important email marketing component. Watch the video to see more

DialogSummit in Germany a huge success

The DialogSummit took place in Frankfurt. Organized by Succus in partnership with Absolit and DDV (The German DMA), the summit was attended by 300 professionals. Lots of great presentations in German and English, many highly relevant exhibitors and a great awards show honoring the best email marketing campaigns made the experience memorable.

The DialogSummit takes place again on 3 May 2016. Go here to learn more

Thanks to the good people behind 99 Seconds for the Future who created these vidoes. See more videos on their YouTube channel here

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2017-01-05T14:58:18+00:00

About the Author:

Michael Leander is an award winning international speaker, trainer, consultant and board member. He speaks about topics related to marketing automation, email marketing, social media marketing, digital marketing, direct marketing, CRM and loyalty marketing.

A consistently highly rated keynote speaker, marketing workshop trainer and panelist, he has shared his knowledge in more than 40 countries.

Practicing what he preaches, Michael Leander also shares his knowledge and ideas on his blog and in all of the most popular social channels. Michael Leander hails from the Kingdom of Denmark.