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Things you can do to better understand whom your Twitter followers really are

Understanding exactly whom your Twitter followers are can help you get better Twitter results

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Creating a culture of experimentation is a critical success enabler for social media

For years I have been talking about how "Failure is a huge part of your success" and the importance of creating a culture of experimentation. Now a North American study conducted by Booz & Company with Buddy Media confirms that North American marketers "gets it". 88% says that creating a culture for experimentation is a [...]

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The 10 most recognizable sounds in the world (USA)

Branding of sound. Which are the most recognizable sounds ?

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The six customer engagement elements: Download free report from Razorfish

Learn new engagement components. Download the six engagement elements report for free

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