RODIRECT 2011 in Bucharest – slides and video excerpts

The RODIRECT direct marketing conference organized by ARMAD took place in Bucharest on 2 November. Below you will find slide decks and comments. Some 60 Romanian marketing professionals registered to attend the RODIRECT conference on 2 November 2011. The conference had presenters such as Mathilde Fiquet from FEDMA in Belgium, Axel Wallin from ROI Division [...]

Mobile apps talk with Sebastian Vaduva from Appscend

Just back from Bucharest, I am happy to post this interview with mobile marketing expert Sebastian Vaduva from Appscend. Mobile apps is an interesting area that offer new opportunities for marketers. After the successful RODIRECT conference in organized by ARMAD sponsored by Wellington IT and Mediapost Hitmail with support from Proximity Romania, iLeo and Syscom [...]