training

  • romanian direct marketing rodirect

Report and slides from Rodirect Masterclass in Bucharest

The Rodirect 2011 took place from 1 to 3 November in Bucharest, Romania. Michael Leander delivered an email marketing and social media marketing masterclass on the first day. Organized by ARMAD, it was sponsored by Wellington IT, Mediapost Hitmail and Proximity Romania.

Some 30 Romanian professional marketers including client side folks from Adidas, Mercedes, Studio […]

  • EADIM people

European Academy of Direct & Interactive Marketing #4 – a treat!

Nothing pleases a speaker / trainer more than repetition. And I am particularly fond of coming back to take part in EADIM (European Academy of Direct & Interactive Marketing). My fourth year there was no exception.

Drayton Bird’s EADIM took place for the fourth time this year. After the inaugural event in Brussels, the academy has […]

  • boring speakers

The entertainment in marketing training: Avoid boring marketing speakers, but get the right mix of laughs and learnings

Am I the only one who find that too many marketing and business presentations are a tad too boring?
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