About Michael LeanderMichael Leander is an award winning international speaker, trainer, consultant and board member. He speaks about topics related to marketing automation, email marketing, social media marketing, digital marketing, direct marketing, CRM and loyalty marketing. A consistently highly rated keynote speaker, marketing workshop trainer and panelist, he has shared his knowledge in more than 40 countries. Practicing what he preaches, Michael Leander also shares his knowledge and ideas on his blog and in all of the most popular social channels. Michael Leander hails from the Kingdom of Denmark.
O e-mail marketing pode não parecer uma ferramenta sexy, mas Michael Leander diz que as marcas portuguesas estão a perder muitas oportunidades This interview in Portuguese is from the leading marketing magazine in Portugal "Meios & Publicidade" É o presidente eleito do Conselho de Marketing Interactivo da Federação Europeia de Marketing Directo (FEDMA) e [...]
The Marketing Automation Daily is a daily Paper.li generated summary of articles related to Marketing Automation, Email Marketing and similar topics. If you are interested in how your business can benefit from automating your marketing processes, you can subscribe to the Marketing Automation Daily right here - The edition below is just a sample of [...]
Does your top of funnel look like this? If I told you that you need to slim down the top of your lead acquisition funnel, would you believe me? Let me try to explain what I mean; Most businesses focus too much on the quantity of leads, rather than the quality of leads. [...]
Are you looking for inspiration to get you started with Marketing Automation? Then you might find these Tweets and links valuable. Simply scroll and click on the links that interests you. Get in touch if you want more information. These Tweets include links to resources related to email marketing, customer lifecycle marketing management and database [...]
Once again Facebook has redesigning the user experience. That may be good. Or bad. Check the Facebook redesign video and the screen shots below. Whatever you feel about the Facebook redesign, one thing is certain. This redesign was first and foremost designed to accommodate new advertising streams for Facebook, and secondly to attempt to make [...]
Did you see the Wieden+Kennedy fail power point presentation everybody is talking about? If not, check it out below. They are challenging the whole advertising and marketing industry. And that is a good thing. Check out their power point presentation and see if you agree. There are some interesting statements in there. HHWieden + [...]