Get best email marketing tips from four leading email marketing experts. Check the videos to get email marketing inspiration from Jeffrey Rohrs (Salesforce.com), Dela Quist (Alchemy Worx), Jordie van Rijn (Email Monday) and Michael Leander (Markedu).
Email marketing experts, dialog marketing experts and marketing automation experts presented lots of useful email marketing tips at the DialogSummit in Frankfurt. See great tips from four leading email marketing experts in the videos below.
Develop your own direct audience to succeed in email marketing
Jeffrey Rohrs from Salesforce.com gives good email marketing tips in this short video. He advocates that email marketers should develop their own direct audience. Watch to learn more
Future of email marketing: stop the technology obsession
Dela Quist from Alchemy Worx is not keen on predicting the future. But advocates a focus on the marketing part of email marketing. See the video to get sound advice from Dela Quist
Focus beyond the conversion goal: think about the data goal
Jordie van Rijn from Email Monday shares great email marketing tips for goal setting: include data as part of your goals. Decide which data you wish to acquire and how to use it. See the rest of Jordie’s email marketing tip here:
Email marketing tips: people, mobile, content, data and not technology
My own little email marketing tips centered around people, mobile first, content as a super important email marketing component. Watch the video to see more
DialogSummit in Germany a huge success
The DialogSummit took place in Frankfurt. Organized by Succus in partnership with Absolit and DDV (The German DMA), the summit was attended by 300 professionals. Lots of great presentations in German and English, many highly relevant exhibitors and a great awards show honoring the best email marketing campaigns made the experience memorable.
The DialogSummit takes place again on 3 May 2016. Go here to learn more
Thanks to the good people behind 99 Seconds for the Future who created these vidoes. See more videos on their YouTube channel here
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